It’s not every day I get the pleasure to enjoy a nice dinner with a funny and passionate French tech expert. I’m talking about the creative founder behind Australia’s number one tech site for women – Women Love Tech.
I first met Frederique in Melbourne 3 years ago and I’ll never forget our first coffee date. After many emails back and forth over a couple of months we finally met. Our first date wasn’t normal, all we talked about was website design, Google analytics and SEO. We hardly spoke about our own lives; we were just two geeky girls, talking about tech and design. We had a lot in common and this girl was serious about her technology and gadgets.
Wind the clock forward and today Women Love Tech is going stronger than ever. I caught up with Frederique last month when she was in Melbourne attending an e-commerce conference. I was blown away to hear that she was recently nominated for Telstra Women Business Awards 2015. What an incredible award to be nominated for – go Freddie! She has also been busy redesigning the entire WLT website. I just love the new design, it makes the site feel more like a high-end online publication rather than just a tech blog for women.
These days, it’s sad how we are more connected online with people than we are in person. For this reason I make every effort to network, catch-up and meet face to face the people I connect with online. I also appreciate the fact that Freddie is a different type of blogger/writer/editor/designer. She will always give you her time.
Women Love Tech is probably the only site of its kind in the world. It serves up a collection of news, trends and what’s hot in the technology industry. Her twitter is awesome and I am constantly retweeting her content – it’s packed fully of wholesome tech-goodness.
I personally enjoy her How To’s and Top Lists as well as her Interviews with other women in business.
Below are some questions I wanted to ask Frederique about technology in general.
1) What is your favourite app at the moment?
This a hard question because I’m trying new apps almost everyday – my favourite one at the moment is Zova – a special women workouts app which you can do at home and each exercise is programmed on a special rhythm/music… I will review it soon in WLT.
2) What is the most common frustration you think women have with technology?
Women think too quickly technology is complicated and only for guys. They are so many forms of technology these days and they are very accessible. I think the most difficult task for women with technology is to make and to find time in their busy lives.
3) What is a gadget you can’t live without?
For so many logical reasons I can’t live without my iPhone 6 and I love the wireless speaker in my bathroom (I listen music all the time even in the shower)
4) What do you do to unwind or to disconnect from your online world?
I spend in average 10 hours daily in front of diverse screens so when I unwind I don’t take my phone with me. For example, every morning I walk my French Bulldog Oscar to the beach (without my phone) for a minimum of 45 minutes. I enjoy meditating and bonding with my dog. In the evening, I switch off my phone and make sure not to have any “electronic” devices in my bedroom, only books.
5) If you had a spare $10,000 which gadgets or tech devices would you buy?
I would upgrade my MacBookPro and I would buy the la creme de la creme in of sound systems with amazing speakers.
If you are like me and need your daily fix of tech news for women, make sure to follow Women Love Tech on Twitter.