Marketer

Senior marketer with 10+ years experience

I aim to constantly challenge the norms and engage with others online in the most impactful and innovative ways possible. I achieve this by combining my curiosity with a deep understanding of human behaviour in the digital realm.

One of my core areas of expertise lies in deciphering data and identifying emerging trends, swiftly transforming them into valuable insights that drive strategic initiatives across diverse channels. By doing so, I capture market share and establish authentic connections with the right people online seamlessly and organically.

Throughout my career, I’ve collaborated with clients from various industries, gaining invaluable experience and insights. As I continue to evolve, I’m committed to further enhancing my strategic communications and content marketing skills, particularly within the tech industry.

Industries I’ve worked with

Tech

Streamlining over-complicated tech jargon without having a purpose or objective. Redesigning specific touch-points online to help increase Organic traffic and conversions and thus creating more qualified leads.

ECOMM

Ensuring important barriers have been redesigned to provide more improved experiences and conversion, lowering shopping cart bounces. Ensuring more of a succinct experience online and offline in-store. Ensuring customer VIP is also reflected on their e-commerce site. Working to increase traffic and conversions across all channels, mostly Organic, Referral and Email. Only utilising Paid to help drive instant customers for a particular sale event.

MANUFACTURING

Increasing information to help create more entries to their website as manufacturing tends to be dry in terms of the content they believe they can produce. Also, put in a purpose and objective to the content they share across social. Improve content touch-points when dealing with external stakeholders who are interesting to become a reseller.

AGENCY

Help a select number of agencies and PR with an influx of client work across various industries. Taking on work across SEO, SEM and content marketing. Becoming a valuable team player and usually working on multiple projects at the same time.

Testimonials
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Bronte
Digital Account Manager - Keep Left
Emilia Rossi was delightful to work with. She made our client project a breeze by not only being great talent but bringing enthusiasm behind the camera. I would definitely continue to work with her for future projects.
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DANE
CEO - Mitch Dowd
Emilia is a gem and a jewel and her blood is worth bottling! If you need someone to make a difference with your online and social media platforms, Emilia is your solution.
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MISO
Owner - Soon Maternity
Emilia is an absolute champion and delivers what you need! She is extremely organised and creative. Always come up with innovative ideas that help us to improve. It is amazing how much knowledge she has in many areas and there is nothing she could do. We enjoyed working with her and highly recommend for anyone who needs help to grow their digital part of the business.
Hot off the press

If you’ve got time to burn, take a browse through some marketing related posts I’ve written over the years.

BLOG TOPICS: MARKETING / BUSINESS / MONEY / WEDDINGS / LIFESTYLE / BEAUTIFUL / PARENTING / TRAVEL

My weight loss journey: How I lost 34 kilos
My weight loss journey: How I lost 34 kilos

At the time of writing this, I’ve gone from weighing 104kg to 70.4kg, with a goal weight of 70kg. It’s staggering to know I’ve basically lost a third of myself,

What business owners taught me about burnout – Part Two
What business owners taught me about burnout – Part Two

Part one of this blog series explored how burnout shows up for founders. In this post, I focus on what happens next once founders start noticing stress. Building personal early-warning

Is the Origin LumbarCloud the ultimate hybrid mattress?
Is the Origin LumbarCloud the ultimate hybrid mattress?

To my readers, This is a sponsored post. I received the Origin LumbarCloud Mattress to review, and as always, my feedback is honest. I was a ‘mattress in a box’

What business owners taught me about burnout (that no one talks about) – Part one
What business owners taught me about burnout (that no one talks about) – Part one

This two-part series is based on conversations I had with founders and business owners about what it takes to keep going in high-stress environments, and what happens when you can’t.

A sun-smart companion: My review of Sola, the app that tracks UV and Vitamin D
A sun-smart companion: My review of Sola, the app that tracks UV and Vitamin D

To my lovely readers, This is a sponsored post. I was paid to try out the Sola app and share my honest review of the app with you. As always, I only collaborate

Don’t underestimate the value of data. It can transform the way you see the world!
Don’t underestimate the value of data. It can transform the way you see the world!

I’m currently finishing a 43-hour online digital learning course. It explores fascinating topics from Generative and Agentic AI, the Fourth Industrial Revolution, data literacy, to other essential skills for business

Rediscovering the magic of card-giving – with a digital twist
Rediscovering the magic of card-giving – with a digital twist

Dear lovely reader, This is a sponsored post. I was paid to try out the Moonpig platform and share my honest experience with you. As always, I only collaborate with brands I genuinely

Skincare for tweens and teens: Why it’s doing more harm than good
Skincare for tweens and teens: Why it’s doing more harm than good

One trend that makes my blood boil is tweens and teens believing they need elaborate skincare products and routines. Just recently, I read about a 13-year-old who ended up in

HOME Docklands luxury apartments: A fresh take on renting with thoughtful design & real community living
HOME Docklands luxury apartments: A fresh take on renting with thoughtful design & real community living

Dear lovely reader, This is a sponsored post. HOME Docklands treated my family to a two-night stay, including the lovely brunch, in exchange for this write-up of our experience. For

Back to school made easy with Temu
Back to school made easy with Temu

It’s back to school time, and while it’s an exciting time for my kids, it can be a bit stressful. This year, I found a way to make things easier

I just published my first ebook—I would love your support!
I just published my first ebook—I would love your support!

I’m excited to share some big news with you—I just published my very first ebook titled Mastering online buying and selling: A personal guide to success on Facebook Marketplace, Gumtree,

From Melbourne with Love: My review of the versatile Baxterson Bag
From Melbourne with Love: My review of the versatile Baxterson Bag

Dear readers, please note that this is a sponsored post. I was gifted a bag and strap to road test from Baxterson, and this is my honest review and experience

Read more blog posts
Get in touch

Feel free to send a message if you want to chat about a blog collaboration, a speaking gig, marketing advice or simply want to get in touch.

Need to chat now? Send a direct message via Twitter or Instagram.

Location: Docklands, Melbourne (coffee capital of AUSTRALIA)

Email: info@emiliarossi.com.au

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